Dive into this course with a fresh cup ☕ in hand and by the time Monday rolls around, you’ll be done – no need to spread it out over a month (or three).

Just a cozy weekend, your favorite brew, and all the essential copywriting strategies you need to sharpen your skills, deliver noteworthy results for your clients, and become the go-to copywriter in your niche...

So you can start shooting for more competitive work with bigger clients.

Because copywriting doesn't need to feel like a never-ending chore. That's why we’ve distilled this course to be as efficient as your morning coffee ritual.

Here's what this course includes:

☕ Copy, Content, and Coffee Table Stakes: This is the stuff every professional writer needs to know and do before they sit down at the coffee-stained keyboard and start writing.

☕ Writing Formulas with Empathy: Navigate the ins and outs of proven formulas, ensuring your content not only captures attention but feels genuinely human.

☕ Vibe and Visuals in Copy Elements: Understand the nuances of how different copy elements—headlines, intros, guarantees, CTAs—change your message's reception.

☕ Unique Mechanism: Your Golden Ticket: Identify what sets your product or offer apart and makes it different, better, and irresistibly magnetic.

☕ Persuasion Playground: Because sometimes the vibes you project in your copy can change the world's attitude toward your offer. Tackle techniques to keep readers engaged and itching to take action.

☕ Practical Copy Application: Translate your newfound skills to real-world copy scenarios—including how to write brand messaging & positioning guides, emails, websites, sales pages, and more.

☕ AI: Your Copy's Coffee Buddy: This isn't about ChatGPT writing your stories, but letting it be the splash of milk to your coffee—enhancing and complementing your creative & research processes in ethical ways.

Copywriting Mastery is like feeding your brain a triple espresso shot—buzzy, sharp, and no BS.

You'll emerge with in-demand writing skills that even your barista would applaud.

And, oh, wait—Rob just told me there's also a bonus... 🙃

Ready to upgrade your research game, there?

Enter Research Revelations... Consider this your ultimate guide to grasping what your audience wants and feels, much like how the "BE NICE" tee instantly resonates and connects with people.

With our 4:20+ Insight Method, you'll explore 4 main research areas using over 20 powerful research techniques.

To make your data analysis even more multi-dimensional, we've integrated insights from A.I. tools like ChatGPT, Claude, and Bard. With these, you're not just informed – you're prepared and ahead of the curve.

And that’s just the beginning.

We’re adding bonuses and extras to make your life as a copywriter easier because we're all about simple.

As a TCC Insider, you can take advantage of this BETA offer for a ridiculously low amount.

This all-new course is officially available starting late Fall (as in, we're still adding the finishing touches to it), but you can secure your access to it early.

Use promo code TCCINSIDER (all caps) to save $200 extra on this BETA offer.

When we officially launch this course in 2024, it could cost… $600? $1,000? $1,500? We don't know for sure.

We do know that we want our favorite copywriters *that's you, there* to have early access to this course so you can test it out for yourself...

And go from questioning your copy skills to feeling confident in your craft.

Because confidence is the name of this copy game, and once you have it, you're unstoppable.